Edukativa

The challenge

Edukativa is a Venezuelan trading education academy founded by two traders. They needed more than a website — they needed a full learning platform: course catalog with multiple difficulty levels, student accounts, paid premium tiers, instructor profiles, a regularly-updated blog, integration with their Discord community, and ties to external trading platforms (Doo Prime, 1Prime Options, Impulse).

They needed all of this on WordPress, with a small enough maintenance footprint that their non-technical team could manage day-to-day content updates.

What I built

• Custom WordPress theme on top of an LMS plugin foundation, with a branded course catalog organized by difficulty and topic
• Course detail pages with pricing tiers, wishlist, and enrollment flow
• Student account system with personal course progress dashboard
• Instructor profile pages and authored blog posts (multi-author workflow)
• Trading tools resource page connecting students to vetted external platforms (affiliate-friendly link structure)
• Discord integration prominently featured as the community hub
• Blog with consistent editorial structure for trading and finance educational content
• Strategic partner section (“Aliados Estratégicos”) with logo grid and clickable referrals